Santander Consumer USA, Chrysler Capital rocking and rolling into 2016

The auction world has been rocking in 2015, and Santander Consumer USA and Chrysler Capital* have been rolling right along with it.

Total auction volume is expected to top nine million units this year – about 7 percent higher than 2014 – and even more growth is anticipated next year.

Santander and Chrysler Capital have seen corresponding increases in business as buyer requirements for quality pre-owned vehicles rise to meet consumer demand in a still improving auto-sales environment.

BRENT HUISMAN

BRENT HUISMAN

That makes it as important as ever for Santander, as one of the largest remarketers of quality vehicles in the country, and Chrysler Capital to maintain industry-leading standards in quality, price, value, selection, performance, service and buyer satisfaction that enhance product value to our customers.

To ensure that we keep rocking and rolling as auction sales volumes (and business demands) increase, Santander is adding people who will work even closer than we already do with our approximately 50 associated auctions, providing enhanced service and more frequent communication.

And we’re reorganizing some of our efforts over to support the 2016 initiative.

Simply put, more Santander Consumer USA and Chrysler Capital associates will be available when and where they are needed to ensure auction sales of our vehicles go smoothly and efficiently.

Of course, the steady rise in off-lease Chrysler vehicles will help provide volume to meet the demand.

This also is a good time to write about Santander Consumer USA and Chrysler Capital’s annual holiday season charity effort with our generous partners.

Here’s how the fundraiser will work: Every time your dealership purchases a car at auction, Santander, Chrysler Capital and participating auctions will donate a portion of the proceeds to selected charities**.  We will make a donation for every Santander or Chrysler Capital vehicle purchase, matched by a donation from the auction company, for a total donation of $6 per vehicle through December.

How much easier could it be to show holiday spirit than to do what you do anyway – purchase vehicles? See Santander’s annual charity effort from the heart, for the children for more details.

Meanwhile, stay tuned for buyer, promotional and technology initiatives as Santander Consumer USA and Chrysler Capital continue to work hard to earn your business in 2016.

Brent Huisman

EVP, Asset Remarketing

Santander Consumer USA Inc.

 

*Chrysler Capital is a registered trademark of FCA US LLC and licensed to Santander Consumer USA Inc.

**Charities are not affiliated in any way with Santander Consumer USA Inc., its affiliates or subsidiaries.

 

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