One word captures SC’s dealer and customer focus for 2018

We are “maniacally” customer driven.

That was the essence of keynote comments by Scott Powell, CEO of Santander U.S. and Santander Consumer USA, at the SC national sales meeting recently in Fort Worth.

And it represents a powerful message for more than 14,000 dealers with which SC works.

A key priority for the SC sales team is to “improve the dealer experience … being maniacally focused on customers, and building long-term relationships with dealers,” according to Powell, who addressed an audience of more than 200, including about 170 sales team members.

021518 IL One word captures SC’s dealer and customer focus for 2018“Success depends on our ability to differentiate ourselves,” the CEO said, acknowledging a “challenging” 2017 but with “changes in place to fuel growth” with dealers this year.

Powell wasn’t the only executive to address SC’s renewed focus on dealers’ success for 2018.


Adding up the reasons Santander Consumer will be good for your business in 2018

Santander is all about giving dealers a funding option in 2018

“What we do every day matters a lot to our dealers,” said Rich Morrin, president of Chrysler Capital & Dealer Relationships at SC. “[And] what the dealer thinks drives what we can accomplish.”

That means SC is doing everything possible to boost dealer results, which includes refreshing, even revamping, our programs to ensure that dealers who work with us see the difference. SC wants your store’s business and will work harder than ever, “maniacally,” to earn it this year.

That includes better pricing across the credit spectrum with our new scorecard, and being “proactive to market conditions and the ever-growing needs of our dealer partners.”

Other program highlights are:

  • Fewer stips making it easier to submit more packages to SC.
  • Greater flexibility on financing terms.
  • More-efficient funding.
  • Increased participation.
  • Higher LTV/PTI allowances with higher FICOs.
  • The opportunity for more backend in some tiers.
  • Decreasing fees on better-quality packages in most cases.

Our team of area sales managers (and regional sales managers) are knowledgeable auto-lending professionals who can help dealers navigate the process of securing more deals with SC.

If you’re not getting the results you want, just ask your ASM how we can help accelerate your business.

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