How ‘limitless thinking’ may help drive your store’s success this year

Limitless thinking + customer focus + continuous effort.

These are among Santander Consumer USA’s building blocks for success with dealers during what may be a tough year for new-vehicle sales but slightly better than last year for used sales.

“What worked in the past [with customers and dealers] won’t necessarily work in the future – it’s about limitless thinking,” said an SC sales director at the company’s national sales meeting recently in Fort Worth, TX. “We’re going to think big. We’re going to think limitless.”

021518 IL One word captures SC’s dealer and customer focus for 2018Which is, of course, good news for dealers who want a true partner in growing their businesses.

“We have growth we can do with the dealers we do business with today,” said Rich Morrin, president of Chrysler Capital & Dealer Relationships, at the SC sales meeting.

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Limitless thinking means SC is doing everything possible to boost your results, which includes refreshing, even revamping programs to ensure that dealers who work with us see the difference.

That involves better pricing across the credit spectrum with our new scorecard, and being “proactive to market conditions and the ever-growing needs of our dealer partners.”

Other program highlights are:

  • Fewer stips making it easier to submit more packages to SC.
  • Greater flexibility on financing terms.
  • More-efficient funding.
  • Increased participation.
  • Higher LTV/PTI allowances with higher FICOs.
  • The opportunity for more backend in some tiers.
  • Decreasing fees on better-quality packages in most cases.

The program also includes access 24/7 to our Dealer Extranet and powerful Rehash Tool, and the opportunity to participate in SC’s direct mail program and revamped RoadLoans program.

And our sales team is empowered to work with dealers to make things happen.

“Our job is to help our dealers get their deals funded,” said one regional sales manager. “Putting more cars on the road is what we’re there for.”

Our team of area sales managers (and regional sales managers) are knowledgeable auto-lending professionals who can help you navigate the process of securing more deals with SC across the credit spectrum, whether that involves assisting with setting up an account on the Dealer Extranet, explaining various other programs we provide or keeping an application on track with a buyer.

If you’re not getting the results you want, just ask your ASM how we can help accelerate your business. All we want is a chance to compete for more loan packages.

Our keys to success are especially relevant to your business when you need options to seal a deal.

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